Making Your Own Luck as a Small Business Owner (and in Taxes!)

Some business owners seem to have all the luck. They land the best clients, seize the perfect opportunities, and always seem to be in the right place at the right time. But here’s the truth—most of them aren’t just lucky. They’re prepared, proactive, and making their own luck. And guess what? You can, too!

The same principles that help entrepreneurs create opportunities in their businesses also apply to handling taxes. By setting yourself up for success, you can avoid costly mistakes, keep more of your hard-earned money, and reduce stress. Let’s break down how you can make your own luck in both business and taxes!

1. Build Strong Relationships

Success in business often comes from who you know, not just what you know. The same applies to taxes! If you work with an accountant, tax coach, or business mentor, maintaining a solid relationship with them can help you stay ahead of tax-saving strategies and avoid common pitfalls.

Lucky Move: Surround yourself with the right support system—whether it’s a trusted CPA, tax coach (like yours truly!), or a group of like-minded entrepreneurs who share financial insights.

2. Take Calculated Risks

Want to grow your business? Sometimes, that means taking risks—launching a new product, investing in marketing, or hiring help. But financial risks should always be calculated, and understanding your tax situation helps you make smarter moves.

Lucky Move: Before making a big investment, know what’s tax deductible! Expenses like marketing, professional development, and business travel could lower your taxable income.

3. Stay Visible & Market Yourself

You can’t land dream clients if they don’t know you exist! Staying active on social media, attending networking events, and engaging with your audience helps attract opportunities. And here’s a bonus—many marketing expenses are tax write-offs!

Lucky Move: Track your advertising, website costs, and social media promotions. These expenses add up, but they can also save you money at tax time.

4. Be Adaptable & Open to Opportunities

Markets shift, trends change, and tax laws update. The most successful entrepreneurs (and tax-savvy business owners) stay informed and adjust their strategies accordingly.

Lucky Move: Stay updated on tax changes that affect small businesses. Did a new deduction become available? Did a filing deadline shift? Keeping an eye on these details can save you money and stress.

5. Master Your Finances (and Taxes!)

Making smart money moves starts with understanding your numbers. If you don’t have a clear picture of your income, expenses, and tax obligations, you might be missing out on opportunities—or worse, setting yourself up for an expensive mistake.

Lucky Move: Keep your books organized, separate business and personal finances, and set aside money for taxes throughout the year. This way, tax season won’t be a surprise attack!

6. Stay Consistent & Persistent

Success rarely happens overnight. It’s the result of small, consistent actions—posting content regularly, following up with leads, and continuously improving your skills. Taxes work the same way! If you stay organized throughout the year, you won’t be scrambling when deadlines approach.

Lucky Move: Create a simple routine for tracking income, saving receipts, and reviewing finances each month. Future-you will be grateful when tax season rolls around!

7. Create Your Own “Luck” System

“Luck” happens when preparation meets opportunity. By setting up good habits in business and taxes, you increase your chances of success. Think of it like training a dog—when you have a solid routine, things just fall into place (with fewer messes to clean up!).

Lucky Move: Set up systems that make tax time easy—use accounting software, automate savings for estimated taxes, and keep key documents in one place. These habits create a foundation for long-term success.

Final Thoughts: Luck Favors the Prepared

If you’re tired of feeling like taxes (or business success) are out of your control, it’s time to take charge. The more you prepare, the more opportunities you’ll be ready to seize. And if you need help getting your tax game in order, my tax coaching program is launching April 15th to guide you every step of the way!

Want to make your own luck in business and taxes? Let’s chat! 

#accountant #cpa #smallbusiness #smallbusinesstaxes #smallbusinesssupport #sandiegoCPA #carlsbadCPA #californiaCPA #carlsbadcalifornia #womenowned #businesstips #smallbusinesswoman #tax #taxplanning #taxseason #sandiego #carlsbad